A data-driven insurance management system redesigned over three sprints

Rideshur is an Insurtech startup that provides variable insurance rates to fleets based on data about each driver’s care and safety on the road. Fleet managers can monitor their performance and take actions to improve safety through Rideshur’s dashboard.

Mark, CEO and founder, had developed a solid technical platform and business with Rideshur, but knew there was much more value that the platform could provide to fleet managers through their digital dashboard product. Together with the Rideshur team, we carried out a series of consecutive design sprints, each focused on an area of the platform, or a completely fresh idea, to transform and upgrade the experience Rideshur provides to its users.

Taking the functionality of the existing Rideshur platform and the new features Mark had in his roadmap, we prioritised areas of the platform and created a plan for a set of three sprints that would build out a brand new platform in a focused and structured way.

We worked closely with Rideshur’s existing customers to validate the features and our designs at every stage of the sprints. This allowed us to focus the product’s new features on ensuring the platform was providing additional value to the current user base.

The build took a total of 12 weeks, with the final product launching soon after to positive feedback from stakeholders.